Cliff is recognised internationally as a thought leader in the field of information management, business intelligence and database systems. In key roles at Oracle Corporation and as the CTO at Kalido, Cliff has consulted on fields of information management and IT strategy. He also worked extensively for enterprises in consumer goods, energy, insurance and high-tech industries in the UK, Europe and the USA.
Cliff has authored multiple books including Oracle CASE Method: Function and Process Modelling and Data at the speed of business: next-generation technologies are fostering a new era of data warehousing. Cliff advises investors and venture capitalists in the digital business and technology industry.